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Granada Media Australia announces it will be rebranded as ITV Studios
[Tue 11/12/2012 09:28:12]
By Staff Writer
Australian production company Granada Media Australia has today announced it will be rebranded ITV Studios Australia from January next year.
Leonie Lowe, Managing Director, commented, "Being a part of an internationally successful and recognizable business like ITV Studios, is one of the many reasons why we are an attractive production partner in the region. This is an important step in continuing to grow our business and be even more closely aligned with our parent company; and also continues our work to establish new ITV Studios' formats in this territory."
The company is known for shows such as Dancing with Stars, Australia's Next Top Model, Four Weddings and Please Marry My Boy.
The first programme to carry the new ITV Studios Australia logo will be the second series of Mad as Hell, which will launch in Australia in the New Year on ABCTV.
The announcement comes as the company moves from its current offices to Level 5, Fox Studios Australia, Moore Park, Sydney.
