Jai Courtney in a in a behind-the-scenes image from 'Runt'. (Image: Courtney McAllister)

‘Good isn’t good enough anymore’: Producers Jamie Hilton and Michael Wrenn on finding feature success in ’25 (Part 2)

In the second part of IF’s chat with See Pictures’ Jamie Hilton and Invisible Republic’s Michael Wrenn, the producers discuss the intricacies of engaging modern theatrical audiences amid rising costs and whether any specific genre trends will become more prevalent over the next 12 months.

IF: What do you think is the key to cutting through to audiences this year?

Jamie Hilton: Great question. We need to play on the field with the big kids (studios) or ...