With scoring for the Inside Film Awards set to close at midnight on 14 September, the Australian public only have 4 weeks left to play their part by rating films in seven key categories. Movie fans have been rating films online http://www.ifawards.com and at festivals since 18 September 2006, and all films that have screened publicly in a cinema or at an IF Awards accredited film festival between 18 September 2006 and 14 September 2007 are eligible.
Audiences can rate feature films in six categories – Overall Score (given to the film with the highest overall rating), Leading Actor, Leading Actress, Cinematography, Music and Script. Short films, animations, documentaries and the new addition for 2007 Music Videos can also be rated. Further awards, including the Living Legend IF Award, Independent Spirit IF Award, Atlab IF Award for Rising Talent and ZTudio What IF? Award for Best Unproduced Screenplay, are decided on by panels of industry judges.
To ensure a fair result, The Inside Film Awards use a rating system where audiences rate Australian films using a scoring system of one to five (with the lowest score of 1 – gimme a refund, to a maximum of 5 - standing ovation). Therefore, participants are not voting for one film against another, rather they are stating their opinion on each and every film they have seen. Films can be rated online at www.ifawards.com or by filling out score sheets distributed at some accredited film festivals.
Clare Sawyer, General Manager of the IF Awards comments ‘Now that we are into the final weeks of scoring, I’d encourage all film lovers across the country to get online and rate the movies they have seen this year, or revisit and rate the films that you have seen since you last logged on.’
Clare also comments: ‘The Inside Film Awards aims to engage audiences with all the types of different films that are being made. Film is the dominant medium for expressing our ideas about contemporary life and experience, and this can be through a variety of formats from short films and music videos, to features and documentaries. The IF Awards aims to respond to the kind of films that audiences connect with by giving them the opportunity to rate them based on their personal response. We want Australian audiences to be part of this creative communication that starts with a love of homegrown film.’
The Inside Film Awards
Widely regarded as the people’s choice awards and a highlight of the entertainment calendar, The Inside Film Awards celebrates and champions Australian film and creative talent. The Awards create a unique dialogue between Australian filmmakers and their audience, supports and promotes Australian cinema and invigorates a national screen culture. The 2007 event takes place on 16 November at the Royal Pines Resort on the Gold Coast, Queensland and the ceremony will be broadcast live on SBS Television with delayed telecasts also screening on SHOWTIME.
[release from Gallus & Co]