Amanda Laing will oversee content across all of Foxtel's brands, while Brian Walsh will spearhead a new Originals division as part of a reorganisation of the Foxtel executive team.
Since launching in May, Foxtel's streaming service Binge has signed up more than 217,000 subscribers, targeting the younger generation who never subscribed to Foxtel.
Foxtel is counting on new entertainment streaming service Binge to help arrest the slide in the platform's subscribers, revenues and profitability.
The COVID-19 crisis and loss of live sport have taken a heavy toll on Foxtel, resulting in mass redundancies and stand-downs - but Brian Walsh sees several positives for the platform.