Rather than focusing on how the theatrical marketplace best get back to where it was in 2019, next week's AIMC will instead consider the future - and how those numbers could be eclipsed. What could cinema look like? Where do new opportunities lie, and how can exhibitors capitalise on them? How can the whole of industry better collaborate?
Ahead of this year's Australian International Movie Convention, National Association of Cinema Operators executive director Cameron Mitchell reflects on how the cinema industry is evolving and rebounding.
Cameron Mitchell has taken over as executive director of the National Association of Cinema Operators, replacing Michael Hawkins.
The Australian International Movie Convention has been delayed further, moving from February to May.
The National Association of Cinema Operators (NACO) is optimistic about securing COVID-19 assistance funding for major exhibitors, days after blasting the government's $20 million commitment to support independent cinemas.
Melbourne's Cinema Nova, the Eddie Tamir family-owned cinemas and Village Cinemas' Coburg drive-in will re-open next month - but indications are that most cinemas in other states are unlikely to turn on the lights until July.