Village Cinemas Coburg Drive-in.

Car trouble: What’s the future for the drive-in?

The closure of Wallis Cinemas’ Mainline Drive-In South Australia and Victoria’s Lunar Drive-In across the past two years has raised questions about the overall sustainability of the business model for drive-in cinemas. IF speaks with exhibitors about the road ahead for car-friendly screenings.

In May, Wallis Cinemas CEO Ben Huxtable was driving through Mildura when he stopped off at a service station.

The cashier, noticing the Wallis logo on his vest, suggested an idea to him.