Panasonic’s Lumix 72-hour Filmmaking Challenge is open to all Australian filmmakers, with the eventual winner receiving a prize package including more than $10,000 RRP of Lumix imaging products plus $5,000 in cash.

To be considered, entrants must first create a 30-60 second video to demonstrate what makes them the perfect candidate for the challenge. Ten successful applicants will then be loaned the newly-launched Lumix S5IIX and supporting equipment to create a three-to-six-minute short film and trailer. The film must include a special theme that will be unveiled to the shortlist simultaneously at a video briefing to kick off the contest.

Following the 72-hour challenge, finalists will be invited to present their work to a judging panel including leading industry professionals at a showcase event in Sydney. The films will be judged by criteria that will recognise creativity and originality, cinematography, and the integration of the theme into the short film.

A People’s Choice Award will also be determined by a live poll during the event, with the recipient enjoying a prize package of more than $5,000 RRP in Lumix imaging products. Finalists will also receive flights to Sydney, tickets to the showcase event, and a night’s accommodation.