Sydney/Melbourne, August 8th 2013— Soundfirm Pty Ltd: today announced the opening of a brand new, purpose built, picture and sound post production facility in Port Melbourne, becoming the first company in Australia to deploy Dolby® Atmos™, installed into their flag-ship theatrical mixing theatre.
The newly converted warehouse building on Fennell Street, Port Melbourne, offers clients networked and scalable technologies for both picture and sound post production, ensuring flexibility and reliability, regardless of a project’s size or ambition.
“The launch of the new building now gives film-makers and producers an independent, Australian-owned alternative for full-service post production”, said Roger Savage, CEO, Soundfirm. “Our facilities in Sydney Melbourne and Beijing have been set up with one aim in mind: to increase work-flow efficiencies in digital post production, and to provide clients a creative solution for finishing film and television projects under the one roof”.
"Soundfirm always strives to offer leading technologies for our client’s projects. We are very excited about our ability to offer Dolby Atmos to create an enhanced and immersive sound experience for our upcoming projects,” Savage added.
"Dolby Atmos sets a new standard for the cinema audio experience which is only made possible through the support of leading sound studios such as Soundfirm," said Mahesh Sundaram, Vice President, Asia Pacific, Dolby Laboratories. “We are very excited to have Soundfirm supporting Dolby Atmos in this important region."