Press release from Smart PR
World First 3D Film Website to Launch Award Winning Aussie Movie
On the eve of Australian Movie Broken Hill’s World Premiere in Melbourne on the 24th August 2009 a world first 3D film website will be unveiled. The website will allow for unprecedented interaction between viewers of the award winning film.
Australian company Exit Reality designed the website to allow users to enter a virtual world where they use an avatar (a virtual three-dimensional character representation) to navigate the world and view the trailer of the film in a 1930’s style cinema. Users will for the first time be able to chat and invite friends to join them in the theatre to view the trailer and discuss the film.
The cutting edge technology employed by Broken Hill is a new promotional platform to launch the movie and is the first of its kind to be used for a film.
In the film’s first festival entrance Broken Hill won three awards at the recent Giffoni Youth Film Festival in Italy. The film was Written and Directed by Dagen Merrill with Producer Christopher Wyatt, of Napoleon Dynamite fame and Australian Producer Julie Ryan, working with a star-studded cast including Alexa Vega (Spy Kids), Academy Award Winner Timothy Hutton, and introducing Australia’s own Luke Arnold.
Winner Best Film at the recent Giffoni International Film Festival (Italy), Broken Hill, will hold the World Premiere in Melbourne at ACMI, Federation Square, on the 24th of August, 2009.
In its first film festival entrance, Broken Hill swept the Giffoni Film Festival receiving three major awards including Best Film in the thirteen plus category. Giffoni International Film Festival (http://www.giffoni.it/en/index.php) is Europe’s largest youth and children’s film festival held in Italy where the judges are teenagers who have a passion for films and movie making and vote on the movies they like.
Written and Directed by Dagen Merrill with Producer Christopher Wyatt, of Napoleon Dynamite fame and Australian Producer Julie Ryan, working with a star-studded cast including Alexa Vega (Spy Kids), Academy Award Winner Timothy Hutton, and introducing Australia’s own Luke Arnold.
Writer/Director Dagen Merrill said he was touched that the challenging young audience at Giffoni “said kinder things about me and my work than I would have ever thought to think about myself”.
Australian Luke Arnold has recently received media publicity with comparisons to Heath Ledger and Mel Gibson – which the 25 year old has modestly brushed off.
“They’re both two big favourite actors of mine, and legends and people I look up to, so while comparisons are great and flattering, really it’s about the work you do,” said Luke, who studied acting at the Western Australian Academy of Performing Arts.
In the tra di tion of Save The Last Dance, Billy Elliott and August Rush, Broken Hill is about a young teenager Tommy, played by Australia’s Luke Arnold, trying to follow his dreams of becoming a great musician, faced with life’s obstacles on a drought-ridden sheep station in the middle of the Australian Outback.
Broken Hill will premiere in Melbourne, Australia on the 24th of August 2009 and will be released nationally in early 2010. The USA release commences September 11 2009. International Film Distributor PorchLight Entertainment based in Los Angeles is managing world wide rollout in association with Audience Alliance.