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BusinessFilmMarketing

How Australian filmmakers can turbocharge their marketing efforts

Local filmmakers have been encouraged to collaborate earlier with distributors and creative agencies to maximise their chances of box office success, according to industry experts at the recent Australian Film Feature Forum (AFFF).
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BusinessDistributionFilmMarketingNewsProduction

Local film industry urged to rethink strategy to broaden audience appeal

The Australian screen industry needs to take a tough look at the films it is releasing each year and why most are not appealing to audiences, according to veteran producer Sue Maslin AO.
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FilmNews

Asking tough questions about the future of Australian feature film

Sue Maslin explains the reasoning behind the Australian Feature Film Forum, which will host an 'Ask Me Anything' session at AIMC that will see filmmakers, exhibitors and distributors ask tough questions about each other's decision making and business models. Ahead of, IF also shares some 'tough talk' from a range of industry figures.
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FilmNews

Australian Feature Film Forum announces program in partnership with AIMC

The Australian Feature Film Forum (AFFF) will host a suite of sessions across November 1-2 as part of a partnership with the Australian International Movie Convention (AIMC).
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FilmNewsProfessional Development

‘I did this one outside my comfort zone a little bit’: Sian Mitchell on going global with the Natalie Miller Fellowship

Since being awarded the 2022 Natalie Miller Fellowship grant, Melbourne Women in Film Festival director Sian Mitchell has travelled to France and Canada to gather knowledge on events similar to her own and establish international ties.
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DistributionFilmNews

Producers, distributors and programmers ponder the theatrical future of Australian documentary

With only nine Australian feature docs making more than $100,000 at the box office last year, and none more than $350,000, the future of Australian documentary in cinemas went under the microscope at AIDC.
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FilmNews

‘Why do something that someone has done before?’: Clara Law eschews compromise

In the era of "content" and streaming, Clara Law feels it's harder than ever for cinema to be considered firstly as an art form, or a form of cultural preservation.
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FilmNews

Australian Feature Film Summit releases outcomes

The group behind the Australian Feature Film Summit has outlined its next steps following a series of meetings and events across the past year.
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