Press release from Promo Scape
Leading Australian DVD and Blu-ray authoring house Promo Scape will this weekend turn around the production of the 2011 AFL Grand Final DVD and the NRL Grand Final DVD, in a matter of hours.
Promo Scape CEO Tony Laughton and his team are the only company in the world creating DVDs for major sporting events in this incredible time frame.
“With the use of streamlined processes and state-of-the-art technology we will have the finished master ready for replication by 10.00pm Saturday night, in time for delivery to stores at 7am Sunday morning,” said Promo Scape CEO Tony Laughton.
“We’ve been turning around the AFL Grand Final DVD over night since 2003. We also produce the NRL Grand Final in the same time frame and the full weekend of races of the Bathurst 1000 by the Tuesday after the last race,” added Mr. Laughton.
Promo Scape’s high quality turn around is made possible by recording the game direct to hard drive, capturing the footage directly into the edit suites so they have immediate access to the media.
At half time, the pre match and first two quarters of the AFL are edited. As soon as the 2011 premiers are crowned, the remainder of the match and presentations are edited.
Audio commentary from Channel 10, 3AW, Triple M and SEN are synced with the edit. DVD supports multiple audio streams so viewers will be able to choose which commentary they listen to. All are included on the disc and viewers can switch from one to the other at any time.
Three different menus have been designed for every possible outcome – Collingwood premiers, Geelong premiers or a draw just like last year. As soon as the final siren sounds menu pages will be created with the match stats.
Promo Scape is able to produce a superior, high quality multi pass encode of the video for DVD so quickly by using up to 64 central processing units (CPUs), which is essentially 64 computers at once.
We then do it all again on Sunday night for the NRL Grand Final.
A Blu-ray will likely be produced over the coming weeks, but that decision is up to the distributor.
As well as the DVD, Promo Scape will also create the television commercial for the DVD on Sunday.