Anchor Bay Entertainment today announced that Claire Bryant has joined the team as Marketing Director, responsible for Theatrical, Home Entertainment and Digital marketing in Australia/New Zealand. Claire will be based at our Sydney head office.
Claire comes to Anchor Bay from Twentieth Century Fox. She started in Home Entertainment over ten years ago in the UK office, managing the Fox TV portfolio on VHS and DVD. She was transferred to Australia in 2003 to work on new release film, handling titles from both Fox and Palace Films. Claire has managed releases from some of Fox's largest franchises including Ice Age, X-Men, Star Wars and recently Avatar.
“We are absolutely delighted Claire decided to take up the newly created position of Marketing Director here at Anchor Bay. Her vast experience and many talents will be an invaluable asset as we head into a period of growth for the company.” said Managing Director, Marilyn Greig.
Commented Claire “In a challenging market I am keen to work with the team to review how we can effectively target consumers with our upcoming slate, using traditional media, the digital environment, promotions and in store activity.”