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Cutting Edge’s work on Pharrell Williams/Smirnoff TVC

Brisbane-based VFX company Cutting Edge worked on a recent Smirnoff TV commercial starring hip-hop star and style icon Pharrell Williams.

Working with agency Leo Burnett Sydney and production company Curious Films, the vendor had a very short period of time to bring the commercial to life.

Pick up a copy of the December/January issue of IF Magazine to see how the commercial was made.