Press release from Well Above
Europe's leading media logistics specialist IMD and Australian-based media asset management and distributed advertising company Dubsat today announced that they have joined forces to offer global cross media management and delivery services.
This new long-term partnership enables both companies to benefit from each other’s internationally recognised cross media management and delivery services. The new global partnership now provides a workflow to book, manage and quality check to ensure accurate and efficient asset delivery to local destination specifications across 90 countries including broadcasters, outdoor display networks and online publishers. The partnership further enables IMD and Dubsat clients to access the extensive local traffic knowledge, expertise and advice available within both companies, which is crucial to managing global campaigns efficiently.
Simon Cox CEO of IMD says ‘IMD and Dubsat have worked together for a number of years on a variety of projects and there has always been a strikingly similar commitment to innovation combined with the highest quality customer service. As a result both companies saw the opportunity to take the existing relationship to the next level and in the process enable our clients in their own local market to access the full range of IMD and Dubsat services globally.”
Grant Schuetrumpf CEO of Dubsat said, “Dubsat’s partnership with IMD immediately furthers the global destination reach for all of our clients. Advertising agencies can now conveniently and efficiently manage their international distribution needs using a local point of contact. By integrating our workflows and service capability with IMD we are providing a true global media exchange network that considerably expands our international destination reach. This also reaffirms our commitment to developing innovative solutions that are relevant in any country. It is also very much in keeping with the Dubsat vision of providing advertising and entertainment technologies that are the most convenient and efficient in the market place today.”
IMD and Dubsat are both long established market leaders in the distribution of radio, TV commercials and music video’s as well as providing many ancillary services such as closed captioning and copy clearance. IMD operates domestic TVC and radio delivery services in the UK, Ireland, Germany, Switzerland, Austria and France while Dubsat provides the same services in Australia, New Zealand, Hong Kong and Singapore.
Christopher Mapp, Managing Director of Dubsat’s parent company Omnilab Media said, “Omnilab Media continues to fully support Dubsat’s initiatives to extend its capabilities in overseas markets. This kind of partnership fits perfectly within Omnilab Media’s global strategy as we continue to expand our international presence.”
The partnership of IMD and Dubsat provides a Global Media Network and TVC Delivery Service, which is now able to digitally deliver TVCs and radio advertising to broadcasters across 90 countries. IMD and Dubsat’s Global Media Network enables the secure management and speedy movement of cross media advertising assets and other media assets throughout the world.