Global creative agency Intermission Film, which specialises in AV and key art, has officially opened a Melbourne studio.
Marketing is no longer just about posters - IF looks at how local distributors are using QR codes to reach audiences
Iron Man 3 was the most-viewed movie trailer in Australia on popular online video site YouTube in 2012
What do Transmission Films, Glendyn Ivin and AFTRS have in common? They all run blogs about their projects. Simon de Bruyn reports on a growing phenomenon.
Paramount Pictures is again relying on the power of social media to market its next Paranormal Activity instalment
Melbourne 'tweeters' win advance screening of Paranormal Activity 3
A slew of Australian films due for release in coming months have started various forms of marketing online
Savvy film producers are partnering with big brands to market their films to wider audiences