‘Don’t aim into the stratosphere right from the start’: Should creators be more mindful of international markets?

With more TV projects drawing upon the support of international partners amid a challenging financial climate, is there a need for greater consideration of overseas markets in developing Australian stories?

According to a panel at last week’s Future Vision panel in Melbourne, the seeds for cross-border traction can be sown early on, but writers should look to what is accessible when crafting their concepts.

Joining moderator Rachel Griffiths to discuss the topic on Wednesday were Foxtel Group executive director for...