Marvel Studios’ 'Shang-Chi and The Legend of The Ten Rings' stars Simu Liu as Shang-Chi, who must confront the past he thought he left behind when he is drawn into the web of the mysterious Ten Rings organisation.
"It's been a while since we had a line out the door – thanks to 'Shang-Chi' for providing."
With little by way of competition, Disney's 'Shang-Chi and the Legend of the Ten Rings' easily held the no. 1 position at the box office last weekend.
It was déjà vu at the box office last weekend, with the same three titles leading receipts:
'Shang-Chi and the Legend of the Ten Rings', 'Free Guy' and 'Paw Patrol: The Movie'.
Amid very few new releases, school holidays are thankfully providing welcome foot traffic for exhibitors, with almost every title getting a boost at the box office last weekend.
As long as people get back into the habit of going to the cinema and exhibitors can put trailers in front of them, the NSW independent sector should recover "quite well", according to Independent Cinema Australia president Scott Seddon.
IF speaks to Dendy Icon group CEO Sharon Strickland, Hayden Orpheum Picture Palace general manager Alex Temesvari, and Palace Cinemas head of marketing Alex Moir about how they have navigated the past few months and what the road ahead looks like.
With school holidays ending and only a smattering of new releases in the market, the national box office plunged last weekend to the lowest point since mid-August 2020.